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Creative
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- Creative At-a-Glance
  - Creatives are artistically driven: they thrive on originality, romance and expressing themselves thru the five senses.
    Discover the Archetype Library
    - Super Power: Originality
    - Archetype Family: Creative
    - Other Expressions: Performer, Creator, Storyteller
    - Life Journey: To explore the heights of imagination through new forms of creativity.
    - Unique Challenge: To overcome the fear of being unoriginal.
    - Lesson To Learn: To develop artistic gifts rather than ignoring them.
    - Challenge To Self: I will develop my talent and express myself without letting fear of failure hold me back, and stand by my artistic point of view in the face of criticism.
    Learn about the Creative Archetype
- Creative Topics
- Creative Stories
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Athlete
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- Athlete At-a-Glance
  - The Athlete is physically-driven. Athletes thrive on anything related to health and body.
    Discover the Archetype Library
    - Super Power: Endurance
    - Archetype Family: Physical
    - Other Expressions: Competitor, Sportsman, Outdoorswoman
    - Life Journey: To discover a sense of personal power and identity through developing my body.
    - Unique Challenge: To understand that the body has limits; to pay attention when I’m feeling off-balance and do what I need to get back to my core power zone.
    - Lesson To Learn: To confront physical vulnerability and accept the reality of aging.
    - Challenge To Self: I will explore my strengths beyond competition.
    Learn about the Athlete Archetype
- Athlete Topics
- Athlete Stories
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Rebel
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- Rebel At-A-Glance
  - The Rebel is freedom-driven. Rebels thrive on wild and uncensored behavior.
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    - Super Power: Justice
    - Archetype Family: Rebel
    - Other Expressions: Maverick, Feminist, Femme Fatle, Sex Goddess
    - Life Journey: Break barriers that restrict the human spirit.
    - Unique Challenge: Discover a creative, dynamic, and productive way to make your voice heard.
    - Lesson To Learn: Avoid engaging in power struggles as a way of expressing authority. Know the difference between rebellious reactions and rebellious decisions.
    - Challenge To Self: Understand when the rebel in me is controlling my emotions
    Learn about the Rebel Archetype
- Rebel Topics
- Rebel Stories
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Caregiver
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- Caregiver
  - The Caregiver is relationship-driven. Caregivers thrive on caring and nurturing.
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    - Super Power: Compassion
    - Archetype Family: Caring
    - Other Expressions: Nurturer, Mother, Lover, Sister, Teacher, Rescuer, Homemaker, Heroine, Best Friend, Companion
    - Life Journey: Care for others in ways they are unable to care for themselves.
    - Unique Challenge: Fear of being thought of as selfish.
    - Lesson To Learn: Learning to help when it’s really needed.
    - Challenge To Self: How can I dedicate more time for myself so I have more stamina to care for others? Can I give myself the freedom to explore what truly makes me happy?
    Learn about the Caregiver Archetype
- Caregiver Topics
- Caregiver Stories
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Visionary
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- Visionary At-a-Glance
  - The Visionary is idea-driven. Visionaries thrive on hyperfocus and intuition.
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    - Super Power: Courage
    - Archetype Family: Visionary
    - Other Expressions: Entrepreneur, Innovator, Pioneer, Guide, Dreamer
    - Life Journey: To bring the future into the present, and sense the changing impulses of society
    - Unique Challenge: To remain committed to a new vision in order to bring it to fruition
    - Lesson To Learn: To believe in my vision, however great or small, and my creative potential to change lives
    - Defining Grace: Courage
    - Challenge To Self: I will envision new possibilities for humanity and recognize when an idea is worth rearranging my life for
    Learn about the Visionary Archetype
- Visionary Topics
- Visionary Stories
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Royal
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- Royal At-A-Glance
  - The Royals are power driven. They thrive on control, entitlement and luxury.
    Discover the Archetype Library
    - Super Power: Power
    - Archetype Family: Royal
    - Other Expressions: Executive, CEO, Leader, Heir/Heiress
    - Life Journey: To learn to use power wisely, productively, and responsibly.
    - Unique Challenge: To identify the causes in which to invest my power and influence
    - Lesson To Learn: To differentiate between authentic and illusory power
    - Defining Grace:Generosity
    - Challenge To Self: I will share power in a close relationship, and commit to cooperation and compromise.
    Learn about the Royal Archetype
- Royal Topics
- Royal Stories
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Performer
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- Performer At-a-Glance
  - The Performer is attention-driven. Performers thrive on entertaining and eccentricity.
    Discover the Archetype Library
    - Super Power: Electricity
    - Archetype Family: Entertaining
    - Other Expressions: Entertainer, Bon Vivant, Actor, Headliner
    - Life Journey: To use charm, humor, and wit to enjoy life to the fullest and convey that joy to others.
    - Unique Challenge: To stay the course and not follow each enthusiasm, impulse or emotion.
    - Lesson To Learn: To use excitement and fun to find new and different ways around obstacles.
    - Defining Grace:Exuberance
    - Challenge To Self: I will keep my drama from veering into melodrama.
    Learn about the Performer Archetype
- Performer Topics
- Performer Stories
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Spiritual
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- Spiritual At-a-Glance
  - The Spiritual is belief-driven. Spirituals thrive on prayer and seeking.
    Discover the Archetype Library
    - Super Power: Humility
    - Archetype Family: Spiritual
    - Other Expressions: Mystic, Healer, Seeker
    - Life Journey: To discover the meaning and purpose of life
    - Unique Challenge: To create a life that balances my spiritual, emotional, and physical needs
    - Lesson To Learn: To be truthful with myself about who I am and what I believe; to recognize when I’m resisting change in order to remain comfortable
    - Defining Grace:Humility
    - Challenge To Self: I will tap into and trust my intuition, and be conscious of where I position matters of the spirit among other live interests.
    Learn about the Spiritual Archetype
- Spiritual Categories
- Spiritual Stories
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Tastemaker
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- Tastemaker At-a-Glance
  - The Tastemaker is aesthetically-driven. Tastemakers thrive on trends, decor and fashion.
    Discover the Archetype Library
    - Super Power: Influence
    - Archetype Family: Fashion
    - Other Expressions: Host, Stylist, Goddess, Diva
    - Life Journey: To become comfortable in my own skin; to derive power from self-esteem rather than the clothes I wear
    - Unique Challenge: To cultivate my individuality; to form a stylistic point of view that reflects my whole being
    - Lesson To Learn: To recognize when I’m being judged superficially
    - Defining Grace:Exuberance
    - Challenge To Self: I will create an authentic life that reflects my individuality and empowers me as a person
    Learn about the Tastemaker Archetype
- Tastemaker Topics
- Tastemaker Stories
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Explorer
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- Explorer At-a-Glance
  - The Explorer is discovery-driven. Explorers thrive on adventure and travel.
    Discover the Archetype Library
    - Super Power: Curiosity
    - Archetype Family: Discovering
    - Other Expressions: Adventurer, Trailblazer, Traveler
    - Life Journey: To follow paths that are self-discovered. Inspire others to explore uncharted territory.
    - Unique Challenge: To be unafraid to commit: to settling in one place, with one person, and one style of life; to recognize that exploration can be emotional as well as physical.
    - Lesson To Learn: To take the initiative while coordinating with others to break barriers and accomplish great things.
    - Challenge To Self: I will climb every mountain, feel every moment.
    Learn about the Explorer Archetype
- Explorer Topics
- Explorer Stories
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Advocate
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- Advocate At-a-Glance
  - The Advocate is cause-driven. Advocates thrive on social and environmental responsibility.
    Discover the Archetype Library
    - Super Power: Hope
    - Archetype Family: Advocate
    - Other Expressions: Naturalist, Defender, Champion of a Cause
    - Life Journey: To act as an agent for positive change.
    - Unique Challenge: To find causes that engage my strengths, not my personal agenda.
    - Lesson To Learn: To do what I can, even if it doesn’t feel like enough.
    - Defining Grace: Hope
    - Challenge To Self: I will commit fully to a cause, even if it means pledging my time, energy, and money in order to make a difference.
    Learn about the Advocate Archetype
- Advocate Topics
- Advocate Stories
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Intellectual
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- Intellectual At-a-Glance
  - The Intellectual is data-driven. Intellectuals thrive on thinking and learning.
    Discover the Archetype Library
    - Super Power: Wisdom
    - Archetype Family: Thinking
    - Other Expressions: Professional, Student, Scholar, Judge
    - Life Journey: To pursue knowledge for the sake of discovering thruth in all areas of life.
    - Unique Challenge: To recognize when I’ve locked myself into a line of thinking based on my education or experience; to remain open to new ideas.
    - Lesson To Learn: To learn to listen to my gut, and to discern the differences between reason and truth.
    - Challenge To Self: I will avoid paralysis by analysis.
    Learn about the Intellectual Archetype
- Intellectual Topics
- Intellectual Stories
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Archetypes: A Beginner’s Guide to Your Inner-net

get empowered

Archetypes are patterns of power. Welcome to our library of archetypes that help you clearly understand the patterns of everything and everyone.

families meet members of your archetypal tribe

shadows meet the dark side of people

books Archetypes for teens

lists “A-list” items for your archetypes

guides must have road maps for your archetype

blogs learn about people and patterns

Foundations We Love

The Joseph Campbell Foundation

Joseph Campbell was an American mythologist, writer and lecturer, best known for his work in comparative mythology and comparative religion.

C G Jung Institute of Chicago

The mission of the Institute is to advance Analytical Psychology – the theoretical foundation of Jungian psychoanalysis – as a practice that speaks to the basic human need for psychological growth and consciousness.

Inter-region Society of Jungian Analysts

The Inter-Regional Society of Jungian Analysts was created in 1973 by a group of Diplomate Jungian Analysts for the purpose of providing training in Analytical Psychology in the United States.